by Hayden Parsons | Nov 7, 2025 | Compliance
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies,...
by Kenzie McEvily | Oct 31, 2025 | Uncategorized
Side Affects host, Kenzie McEvily closes out the three-part series with MB Chief Marketing Officer, Dave Homan, exploring the final three of Robert Cialdini’s 7 Principles of Persuasion: Liking, Social Proof and Unity. In this episode, Dave shares how psychology and...
by Kenzie McEvily | Oct 28, 2025 | Uncategorized
If you haven’t caught Part I, start there — MB Chief Marketing Officer, Dave and Producer, Kenzie unpacked the first rule of persuasion: reciprocity. In this episode, they continue exploring how behavioral science can transform employee engagement, diving into three...
by Kenzie McEvily | Oct 21, 2025 | Uncategorized
Employee benefits shouldn’t feel like a burden – for HR teams to design or for employees to use. Yet, unread open enrollment emails and overlooked preventive care show a disconnect in how we communicate. In this episode, McGohan Brabender’s Chief Marketing...
by Hayden Parsons | Oct 6, 2025 | Compliance
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies,...
